Rural Development and Management

With a population of about one hundred and forty crores, our Country is mostly Rural. No matter how many multi-national companies build cities in the name of Globalization, the country will move forward only if the Villages develop. Experimental approaches need to be implemented effectively to bring about a change in the way of life of the people there. They need to be motivated from time to time. Technology should be introduced to the villagers. The schemes undertaken by the Government should be properly implemented. All of this requires competent professionals to make it happen. The Rural Development and Rural Management courses were born for this purpose.

Basic Resources and Technology are needed for any place for its development. As most of India is in Rural areas, the scope to excel in this field is vast because most of the rural areas even lack basic Resources. There comes the need of Rural Development and Management Programs. It is a program that teaches us how to develop and manage the Standard of living of rural people, which includes Social, Economic, Political Development of the people living in real- life scenarios in Rural regions. As more than 60% population in India lives in Rural places where many of the resources are not available, the need for Rural development professionals is more. One can share their Innovative ideas regarding Developmental schemes and projects with the Government and other Organizations.

During the course period, students are supposed to visit Rural areas, interact with them and understand their lives, knowing about their Educational needs, as this is an Experimental Learning field. Students will also learn some sub-topics like Social Management, Rural Project Management, Co-operative Management, Development Management, etc,. An aspirant will learn how to Plan, Organize, and Manage co-operatives in the Farming sector. If someone is very interested in changing the lives of Rural areas, this is the best opportunity for them to do so. While pursuing the course, students will get the opportunity to work in a Rural Development Organization. The professionals in this field will be hired into Parle Products, Seva Mandir, Amul, Pradhan, and so on. By doing a course on Rural Development and Management, one can get different Employment Opportunities in various platforms including Government and Private sectors, Rural Development projects, Voluntary groups, NGO's, etc,. The Approximate package for Rural Development and Management professionals will be 3.5 to 12 Lakhs per annum.

Course Nature:

Awareness programs on Rural conditions will be conducted for the students pursuing Rural Management/ Rural Development course. Training at the field level will be given to understand the real problems facing by the Rural India. Project works on Farms, Forest lands, NGO's etc,. will be given to get ideas on Rural development.

The course consists of basically these following elements:

1) Making students as partners in Rural development.

2) Informing about the challenges faced in Rural development.

3) Preparation of proposals for Rural development projects.

4) Develop Micro- planning, Implementation, Monitoring and Other skills.

All these will help in training the students to become Experts in Rural development. These courses are designed to meet the needs of Corporate Organizations. Rural Management is a specialization in MBA in some universities.

Many opportunities:

✦ There are a wide range of opportunities for those who are aware of rural conditions and have the necessary training to carry out Development programs. Rural Management courses are being offered by Government and Private companies as well as NGO's. Corporates have adopted some Villages as a Social responsibility and are working for their Development. As part of this, those who have done the Rural Development course are being recruited.

✦ In the Public sector, Educational Institutions, Teaching staff in Universities, Employees in various Ministries(Women, Infant, Tribal, Labour, Minority Welfare Departments), State Rural Development Agencies, State Livelihood Development Agencies, National Institute of Public Corporation and Child Development (NIPCCD), Central Social Board, NABARD, CPART.

✦ International Organizations: UNICEF, UNDP, DFID, World Bank, World Health Organization, UNESCO, Path International, Red Cross International, CARE, CRY, USAID, Uniform, Water Aid, Action Aid, Children's International, Save the Children, Sight Savers International, SOS, Catholic Relief Services, Aga Khan Foundation, Sintans Foundation, Plan International, Goal India, CCF, Handicap International, Seeds and more.

Industries:

✦ BHEL, SAIL, GAIL, NTPC, Oil India, Indian Oil Corporation, ONGC, Coal India Limited etc,.

In the Corporate sector:

✦ Usha Martin, Aditya Birla, ITC, Tata, Wipro, Jindal, Vedanta Steels, NGO's, Institute of Rural Development (IIRD), PRIA, Prayas, Pradan, Bandhan, Janani, Pratham, Cine, Chetana, Sulabh International, Pragya, Basics, Childline Foundation, Navajyoti Foundation, Grama Vikas Development Trust, , Nandi Foundation, Room to Read, Seva, Ramakrishna Mission, Voluntary Health Association of India, Ratan Tata Trust, Bharat Sevashrama Sangham.

Eligibility:

Courses are available at the Undergraduate, Postgraduate and Doctoral levels for those who want to Study Rural Management.

✦ One who want to do Rural Management in under graduation level should clear class 10+ 2 with aggregate of minimum 50% marks from recognised board. The duration of course is 3 years.

✦ For post- graduation he/ she have their Graduation certificate in any stream with 50% marks. The duration of course is 2 years.

✦ After completion of the post- graduation they go for their Doctoral course in Rural Management/ Development. The duration of course is 3- 5 years.

✦ There is a Diploma course in Rural Management for a period of 6 months/ 1 year.

Entrance exams:

✦ Management Aptitude Test (MAT)

✦ Common Admission Test (CAT)

✦ Xavier Aptitude Test (XAT)

✦ Common Management Admission Test (CMAT)

✦ Institute of Rural Management Anand (IRMA)

✦ AIMS Test for Management Admissions (ATMS)

✦ National Institute of Rural Development (NIRD)

✦ Symbiosis National Aptitude Test (SNAP)

✦ IIRM

✦ DUET

✦ BHU UET

Courses:

Bachelor courses:

✦ BA in Rural Development

✦ Bachelor Degree in Rural Development and Management

Masters:

✦ MBA in Rural Management

Doctoral:

✦ Ph.D in Rural Development

✦ M.Phil in Rural Development

Diploma:

✦ Diploma in Rural Development

✦ Diploma in Rural Management

✦ Diploma in Rural Finance

✦ Diploma in Rural Marketing

Colleges:

Roles:

One who successfully completed their education in Rural Management/ Development can get jobs in Government or Private sectors. Job roles like,

❏ Rural Manager

❏ Consultant

❏ Researcher

❏ Project Manager

❏ Development Manager

❏ Marketing and Sales Manager

❏ Business Development Executive

❏ Rural Development Officer

❏ Sales Officer

Remuneration/ Salary:

Annual package of Freshers in the field is INR. 2- 4 LPA. Salaries depend on Candidate Education, Skills and what company he/ she choose. It will be hike after gain Experience. If candidate get a job in govt sector his salary decided by Government based on pay scale.

Recruiters:

Government and leading Private companies are offering job opportunities to those in this sector.

❏ NABARD

❏ LIC

❏ SBI

❏ ICICI

❏ National Dairy Development Board (NDDB)

❏ NGO's

❏ Amul

❏ Tata Groups

❏ BAIF Development Research Foundation

❏ Mother Dairy Fruit and Vegetable Pvt Ltd.

❏ Gujarat Cooperative Milk Marketing Federation

❏ ITC Limited

❏ IndusInd Bank Limited

❏ Mahindra Agri Solution

❏ IDFC Bank Ltd.

❏ Pedilite Industries Ltd.

❏ Shriram Group

❏ Aditya Birla Group

❏ Hero Group